Tag: creative

What Should You Outsource as a Freelancer?

In the beginning of a freelance career, many service providers take on as much work as they possibly can. They do it all themselves, and never consider getting help. Some believe they cannot afford to outsource to other creative professionals, while others have the misguided idea that they could not possibly deliver the same quality...

Top Tips to Improve Your Leadership

Whether you are a business owner or help organize a cooperative group or project team, you need to practice great leadership skills if you want to achieve any communal goals. These tips will help you improve your efficacy as a leader. 1 – Know the People You Are Leading You cannot lead anyone unless you...

How Does Drip Email Marketing Work?

No matter how popular social media and other advertising methods become, email newsletters and communications remain one of the most common and successful methods of attracting attention and keeping it on the Internet today. One powerful method to add to your overall growth strategy is called drip email marketing. To understand how it can help...

How to Get a Job Using Social Media

The days of handing over of resume and filling out an application are over. These days, you need to create the best possible picture of yourself for every hiring manager or potential client you want to impress. This involves using your social media platforms effectively. Learning how to get a job using social media is...

Are You Investing in Your Craft?

A large part of improving both your skills and your business as a freelancer or creative service provider involves ongoing learning and investment in your craft. When it comes to things like content creation, graphic design, and marketing, remaining stagnant is a recipe for failure. You need to keep up-to-date with new developments and best...

Why Diversity Matters in Your Creative Ads

Identifying the best target audience for your advertising and public relations campaigns makes a huge difference in your company’s success. Unfortunately, too many people default to a specific demographic when they should broaden their horizons and focus on diversity in creative ads. In today’s world, targeting inclusion matters. Choose a creative agency that understands the...

Why Creative Work Can’t Be Delivered Immediately

As a business owner or freelance professional who needs help from a creative agency to build and grow their future success, it makes sense that you want these good things to happen as soon as possible. Speed is important when it comes to making a splash in a particular market and engaging the attention of...

How to Embrace Being Agile in Business

No matter how much you plan and organize, unexpected things always happen in business. In order to respond to surprises effectively, you need to foster a sense of agility and quick thinking. If you usually operate in a rather linear fashion, these situations may cause considerable problems in the operation of your business. Learn how...

Balancing Work and Daily Life as a Creative Professional

Unlike standard nine-to-five job that you can leave behind after your commute home in the evening, running a business or freelancing comes with more flexible hours. While that may sound like a good thing, it also makes it much more difficult to balance your work and daily life successfully. As a creative professional, you need...

Be Involved With the Creative Agency You Hire

No matter what type of creative project you need completed, everything will go much more smoothly from start to finish if you stay involved with the agency you hire to handle the work. After all, you have very specific ideas about how you want to present your brand or use advertising to improve your public...

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