Secure freelancing success: Attract new clients, ensure steady growth, and thrive. #FreelanceTips
Too many freelancers or small-business service providers get trapped by the idea that they always have to attract more clients in order to succeed. The old adage “quality over quantity” holds true when it comes to these professional situations. If you attract better clients that are easier to work with and pay you a higher…
If you are interested in getting hired for a marketing job of any kind, it is important to work on your resume before you start the application process. This works for both employment opportunities and freelance projects. After all, in both circumstances, you do have to impress hiring managers or other people in charge. How…
No matter how much you plan and organize, unexpected things always happen in business. In order to respond to surprises effectively, you need to foster a sense of agility and quick thinking. If you usually operate in a rather linear fashion, these situations may cause considerable problems in the operation of your business. Learn how…
A very large part of marketing involves turning your brand into a household name. If you do not sell products or services to everyday consumers, your brand still needs to become well-known in your target niche or industry. All of the activities you use to make this happen are part of an overall branding strategy.…
When you launch your freelance business, you know the skills you have, the types of services you offer, and the best audience to market them to. Whether this information is stuck in your mind or written down in a text file, it is virtually useless if you do not use it to develop an online…
When it comes to working with a creative team, you need to find ways to function effectively together and make sure you reach the desired goal on time. Two of the best ways to do this are to foster collaboration and over-communicate every step of the way. Before you jump into any of the tips…
Content marketing has long been one of the most effective ways to attract attention from your target market and push your website higher on the search engine results pages. These fundamental truths have not changed over the years. However, how content marketing happens has changed considerably from the early days of bulk creation and distribution.…
One unfortunate truth of any freelance career is the fact that you will occasionally come across a client who does not like what you deliver to them. This type of dissatisfied customer can cause considerable damage to your business as a whole if they start spreading negative reviews or testimonials across the Internet. Luckily, you…